Part I - (Marks 10)

1. Write about the following components of business model of Foodpanda (in food delivery):

a. Value Proposition: Why should the customer buy from you?

b. Revenue Model: How will you earn money?

c. Market Opportunity: What marketspace do you intend to serve, and what is its size?

d. Competitive Environment: Who else occupies your intended market space? Which forces are competing for profit in your business environment?

Part II (Marks 5)

2. According to your question in Part I:

a. Determine the Direct and Indirect competitors for your company (Food panda). Explain your decision regarding your main direct competitor.

b. Now compare your companys performance with your main direct competitor in utilizing the unique features of e-commerce technologies.

Part III (Marks 5)

3. According to your question in Part I: Write about the impact of e-commerce technologies on the industry structure of your companys business environment.