Part II - Answer the following questions:

Based on the abstract from the following study of the effect of television advertisement viewing by children, please provide answers to the following questions:

A Quebec law that eliminated advertising directed toward children on Quebec television stations left US border TV stations as the only source of TV commercials for toys and children's cereals. Consequently, English-speaking children in Montreal who watch more children's TV on US stations are exposed to more advertising than French-speaking children who watch more children's TV on the French-language Canada stations. A quasi-experimental design was employed to compare these 2 groups of children. The results showed that English-speaking children were able to recognize significantly more toys available in the marketplace and reported having more children's cereals in the home than did French-speaking children. Correlational analyses within each language group help confirm the role of exposure to US TV, and therefore the Quebec law, as the probable cause of the observed differences.

1.What research question(s) does the study address?

2.What is Goldberg's rationale for the study? Was the study designed to contribute to theory? Do the results of the study contribute to theory? For both questions: If so, how? If not, why not?

3.What constructs does the study address? How are they operationalized?

4.What are the independent and dependent variables in the study?

5.Name the type of design the researchers used.

6.What internal and external validity threats did the researchers address in their design? How did they address them? Are there threats they did not address? If so how does the failure to address the threats affect the researchers' interpretations of their findings? Are Goldberg's conclusions convincing? Why or why not?