Question: Part-A: Case Study Read the Chapter Case Study A Flood of Water Consumption Choices from Chapter No- 1 Overview of Marketing Page: - 24 and
Part-A: Case Study
Read the Chapter Case Study A Flood of Water Consumption Choices from Chapter No- 1 Overview of Marketing Page: - 24 and 25 given in your textbook/E-book Marketing (8th ed.) by Dhruv. Grewal and Michael Levy (2022) and answer the following Questions:
Q1. Describe three distinct target markets for drinking water. How does marketing create value for each of these segments using the four Ps: product, price, place, and promotion? (2.5 Marks)
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