Pepsi, the parent company of Gatorade, currently makes manyvariations of beverages including sports drinks. A while back

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Pepsi, the parent company of Gatorade, currently makes manyvariations of beverages including sports drinks. A while back theyadded a new sports drink called "G2." By adding this product totheir line-up of existing sport drinks, Gatorade is:

A		Deepening their product mix
B		Widening their product line
C		Widening their product mix
D		Deepening their product line

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Global Marketing management

ISBN: 978-0470505748

5th edition

Authors: Masaaki Kotabe, Kristiaan Helsen

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Posted Date: Nov 25, 2022 11:20 PM

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Pepsi, the parent company of Gatorade, currently makes manyvariations of beverages including sports drinks. A while back

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ANSWER The correct answer is option c that is widenin... View the full answer

Global Marketing management

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