Question: Persuasive Request about: Problem 2: Persuasive Request As manager of the Bacolod City Chamber of Commerce, your current assignment is to sell the area's business

Persuasive Request about:

Persuasive Request about: Problem 2: Persuasive

Problem 2: Persuasive Request As manager of the Bacolod City Chamber of Commerce, your current assignment is to sell the area's business leaders on the need to construct a Teen Recreation Center. This would be a place where the local teenagers could go on weekends and evenings to have good and safe recreation. The need for the project should be apparent to all Bacolod City City residents. Particularly on weekends, the teenagers "cruise" the city's main thoroughfare for hours. Traffic becomes so snarled that a "stop-and-go" pace is normal for miles. Teenagers yell to one another and even hang out of their cars to visit with those in other cars. Traffic control by the local police has been ineffective. The problem has become so severe that emergency vehicles have had serious problems getting to their destinations. It has become apparent to you and a few of the city leaders that a solution is needed. A place for the teenagers to meet and socialize appears to be the answer. But the project will need money, and this is where you come in. The Chamber of Commerce will spearhead the effort to raise the funds needed from local businesses. And you have been assigned the task of writing the message that will explain the problem and solution so clearly and persuasively that the money will come in. You and your small group of business leaders have located a vacant building in the warehouse district, although it is in need of repair. The owner, Jim Martinez, has agreed to donate the structure if the funds for renovating it can be raised. Fortunately, the building has an abundance of parking space around it, and its size is adequate. Anna Mendoza, a Chamber member and local architect, estimates that P5,000,000 would do the initial renovation work. The center would need P500,000 annually for operating expenses. Thus your appeal will be for up-front money to get the project going and a pledge for continuing support to keep the project going. Your persuasive request will be in letter form and will include a return card that will suggest initial donations in P10,000 increments, P10,000, P20,000, P30,000, P40,000, P50,000, and other." The card will also include an annual support pledge section in the same increments. Now use your best imagination and thinking to construct the persuasive message that will show how this center will benefit Bacolod City's citizenry and businesses-and, of course, bring in the money

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!