Peyton has decided that it is time for a new car. To begin the buying process, Peyton reviews the local newspaper for any dealer sales on preowned vehicles. Peyton decides to visit one dealership that discourages negotiation and claims to set completely fair prices on certified preowned vehicles. However, there may be other dealers out there where Peyton could get a better price. This is an example of _____________.

A.

intuitive analysis

B.

bounded rationality

C.

optimal decision making

D.

rational decision making

E.

affective decision making