Question: Please add references The Five Steps of the Innovation-Decision Process, the Five Adopter Categories, and the Three Types of Innovation-Decisions. In the discussion topic for

Please add references

The Five Steps of the Innovation-Decision Process, the Five Adopter Categories, and the Three Types of Innovation-Decisions.

In the discussion topic for this unit, you will explore the five steps of the innovation-decision processas you apply the Ryan and Gross (1943) journal article findings to educational settings.

Respond to the following in your discussion post:

  • How are farmers like educators? As you make this comparison, analyze the five steps of the innovation-decision process as illustrated in the article. Also, analyze the five adopter categories and indicate the type of innovation-decision in the article (optional, collective, or authority).
  • Why is this article so important to the field of diffusion of innovation? What can this article teach us about diffusing innovations in schools, universities, and training/development departments?

In your response to your classmates, consider the following prompts:

  • What findings from Ryan and Gross (1943) donotapply to educational environments?
  • How are farmersnotlike educators?

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!