Question: Please answer 12 - 15 and include the formula, no excel. 12. Math problem #1:You have planned a schedule to air three spots each on

Please answer 12 - 15 and include the formula, no excel.

12. Math problem #1:You have planned a schedule to air three spots each on Law and Order, CSI, and NCIS for W35+.How many GRPs did you schedule?Following are the ratings of each:

a. Law and Order:1.5

b. CSI:2.3

c. NCIS .9

13. Math problem #2:We are running a campaign for W1849 to generate 425,000,000 impressions.The universe of W1849 is 62,000,000.How many GRPs will the campaign deliver? Show work.

14. Math problem #3:I have purchased 250 GRPs on a local radio station against A18-24.The universe of A18-24 in the same market is 142,000.The total cost of the campaign is $5000.What are my impressions?Please show all steps.

15. Math problem #4:Given the same scenario as Math problem #3, what is my CPM for A1824? Please show all steps.

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