Question: Please Answer All the given below questions by reading the Case Study kindly its urgent answer as fast as possible please and Answer Should be
Please Answer All the given below questions by reading the Case Study kindly its urgent answer as fast as possible please and Answer Should be Long because its a long question
CASE STUDY
R&B is one of the leading FMCG company in the WORLD who cares for the Hiygene factor and Health segment of human Being.
R&B thinks that they have a direct connection with the cleanliness and hygiene factor with human being as the most prominent product in the World DETTOL is the category of R&B so they decided to launch their new service venture system.
They identify the huge gap in the society and they realize that they can easily launch their Cleanliness Services In Pakistan particularly in Karachi. They are offering some new inventive models in Cleanliness Services for different societies and households.
As they are the Pioneer one in this category, so they introduce high prices for DHA, Clifton and PECHS residents who really needs the services for their houses.
They are offering the below services for DHA, Clifton and PECHS.
- To Clean the Floor with proper Chemical
- To Clean of the underground Tank
- Wash Carpets & Curtains.
- Wash out the whole Roof Top & Overhead Water Tank
So, they are also launching some of the Chemical material in different Packaging for households. But they are very much interested to create this service pack in Industry formulation. They also want other people to come in this category and develop it as an Industry.
R&B also giving franchise option to different people to run this business under the umbrella of R&B. You have chance to got this opportunity and run franchise Business with proper SOPs and processed system.
R&B Cleaning services offers you to do strategize the Marketing Campaign as per their designed collaterals. They also ready to help you to establish your One Store Offices in different areas of Karachi where you think the right target audience can tap from there.
Answer the following Questions in Details (Kindly answer all of them please urgent needed)
- If you get a chance to get the Franchise Option then which location you want to Tap for your business.
- Find Out the Target Audience of your business by using Market Segmentation Tool and SEC.
- Which Pricing Strategy will be roll out for your business?
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