Question: (Please answer at least 2 or 3 questions. I would like to thank Chegg teachers and Chegg for working very hard for me.) Marketing Assignment

(Please answer at least 2 or 3 questions. I would like to thank Chegg teachers and Chegg for working very hard for me.)

Marketing Assignment 18

Instructions: Assignment covers chapters 14, 15 and 16. In your answer, please identify the question (Question #), then copy and paste the question itself. Following that, provide your answer. Cut and paste answers from the textbook or any other source are not acceptable. Phrase the answer in your own words.

Also, if a question asks you to provide an example do not skip that part.

1. What is covert marketing? Is it legal? Is it ethical?

2. What is deceptive advertising? Provide an example.

3. Explain and provide example for a cause related marketing.

4. What is secondary data? What are the main two types of secondary data?

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