Question: PLEASE ANSWER C AND D . A candle store sells scented candles at $ 8 per box. At this price, its monthly demand is 9
PLEASE ANSWER C AND D A candle store sells scented candles at $ per box. At this price, its monthly demand is boxes
assume days in a month The shop orders candles from a supplier at $ per box, and also pays $
in shipping fees per order to the supplier. The supplier has production capacity boxes a day, and
delivering each order costs him $$ The variable cost of production for the supplier is $ per
box. Assume the holding cost for both the store and the supplier is $ per boxmonth.
a What is the stores order quantity and annual profit assume they are acting optimally given the
demand and financial parameters they face How about the suppliers profit from the relationship
with this store? What share of the supply chain profit goes to the store and what to the supplier?
b Now suppose that the supplier and the store were coowned. How many boxes would be produced
and shipped in a batch? What would be the supply chain profits?
c Disregard b What are the parameters of the twopart tariff contract fixed price per order W and
variable price per box W that ensures the total profits amongst the two firms are maximized and
the profit shares are the same as in a
d Note how the optimal twotariff contract differs from the one of the status quo. How would you
describe the suppliers current thinking?
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