Question: PLEASE ANSWER FAST!!! 1. Francesca was looking for an airplane ticket to fly from Detroit to Dallas. On Monday, she looked up prices on Expedia.com
PLEASE ANSWER FAST!!!
1. Francesca was looking for an airplane ticket to fly from Detroit to Dallas. On Monday, she looked up prices on Expedia.com but wasnt ready to buy. On Tuesday, she was ready but when she went back to the website the price of the ticket increased. What type of adjustment pricing strategy does this best represent?
Dynamic pricing
New product pricing
Promotional pricing
International pricing
2. Which of the following sales characteristics best represents the maturity stage of the product lifecycle?
Declining sales
Rapidly rising sales
Peak sales
Low sales
3. On the Mike Ilitch School of Business website, an advertisement along the right side of the screen promotes tutoring sessions for marketing majors. This is an example of __________ advertising.
reminder
persuasive
display
informative
4. Which of the following marketing objectives best represents the growth stage of the PlayStation 4 gaming console lifecycle?
Focusing on appealing only to innovators.
Focusing on defending market share.
Focusing on maximizing market share.
Reducing expenditures and milking the brand.
5. While not selling anything, Victorias Secret encourages a vibrant online community through their Facebook page. What type of marketing does this strategy represent?
Social media marketing
Search engine optimization
Online classifieds
Email marketing
6. Which of the following profit characteristics represents the introduction stage of the product lifecycle for an e-reader?
High profits
Declining profits
Rising profits
Negative profits
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