Question: Please answer the following questions. Please answer it as early as possible please... 1. A company sets not a single price, but rather a _________
Please answer the following questions. Please answer it as early as possible please...
1. A company sets not a single price, but rather a _________ that covers different items in its line that change over time as products through their life cycles.
2. ________ communicates to the market the company's intended value positioning of its product or brand.
3. _________ pricing is the approach of setting a low initial price in order to attract a large number of buyers quickly and win a large market share.
4. Many consumers are willing to pay $100 for a perfume that contains $10 worth of scent because the perfume is from a well-known brand. What kind of a pricing is the company depending on?
5. Companies price their products in a number of ways. Small companies prices are set by the boss, in larger companies, pricing is handled by division and product-line managers. In industries where price is a key factor, companies often establish a ________ department reporting to other internal departments.
6. ________ price refers to what the consumers feel the product should cost.
7,. When consumers examine products, they often compare an observed price to an internal price they remember. This is known as a(n) _________ price. *
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