Question: PLEASE ANSWERS! Q1. What can a mobile phone marketer do to take a more proactive approach to the changes in themarketing environment? Discuss specific forces,

PLEASE ANSWERS! PLEASE ANSWERS! Q1. What can a mobile phone

Q1. What can a mobile phone marketer do to take a more proactive approach to the changes in themarketing environment? Discuss specific forces, including macro environmental and microenvironmental forces? (250-300 words) (5 Marks) Q2. How and why might the duration of the decision making process and the extent of information search differ between the different type of consumer buying decision behavior? Relate with real life examples from your experience. (150 words)(5 marks) Q3. Discuss the differences between production concept and product concept. Also provide examples of companies using the two concepts. (100-200 words) (3 marks) Q4. Illustrate about how a buying center will play a part to purchase 20 Air Conditioners from a well-known electronic appliance company for its new office branch. (200-250 words) (7 marks) Q5. You are launching a new phone to rival Mobile low budget smart phones. Identify the marketing mix (4Ps) (200-300 words)

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