Please attempt all questions (10x4 = 40 Marks) 1. Global insurance company is planning to implement customer relationship management system. Write a short note on the business benefits of using CRM system. (10 marks). 2. Riyam retail company is planning to introduce e-procurement to manage their suppliers. What benefits and risks are associated with e-procurement? (10 marks) 3. Top Arabic gulf blogger Dr. Khould is believed to generate around half a million dollars a month, from 9 million visitors. There are different revenue models that helped famous bloggers to earn money using social media. Briefly describe various online revenue models. (10 marks). 4. Smith is a successful marketing manager in a well-known digital marketing company. He has been hired by Muscat Mall for end of year promotions. What promotion tools Smith might deice to use for this assignment? (10 marks)