please choose a scenario , then solve this question :

1- What is your Avg. Gross Margin per Customer Lifespan

2- Customer Expenditure/Week

3- Number of Visits per Week

4- Avg. Customer Value per Week

5- Average Customer Lifespan

6- Customer Retention Rate

7- Profit Margin per Customer

8- Discount Rate

9- Simple Valuation

10-Custom Valuation

11- Traditional Valuation

12- Average CLV

$/Receipt 7 Receipts/Day Visits/Week International Franchise 1,720 Large Local 500 Niche Local 250 Small Local 400 B D 4 ILS/Receipt Retention $ 4.68 ? 14.98 $ 6.88 ? 22.00 $ 12.50 ? 40.00 $ 3.75 ? 12.00 Margin 80% 70% 95% 60% Lifetime 21% 10% 15% 30% Discount 20 Years 7 Years 15 Years 3 Years 7% 10% 13% 18% 5 3 $/Receipt 7 Receipts/Day Visits/Week International Franchise 1,720 Large Local 500 Niche Local 250 Small Local 400 B D 4 ILS/Receipt Retention $ 4.68 ? 14.98 $ 6.88 ? 22.00 $ 12.50 ? 40.00 $ 3.75 ? 12.00 Margin 80% 70% 95% 60% Lifetime 21% 10% 15% 30% Discount 20 Years 7 Years 15 Years 3 Years 7% 10% 13% 18% 5 3