Please consider these two statements and then complete the TASK outlined below:

Statement $1.$ The Blue Ocean Strategy business model pattern, is a generalization, about particular strategy reflected in each section of the business model canvas $($BMC$).$ Removing or reducing $-$ any$-$thing$/$activity$/$body and so on $-$ that ADDS significant COSTS to the company with little value in return. AND, at the same time, Design, create and Improve $[=$ INNOVATE$]$ on any$-$thing$/$activity$/$body and so on $-$ that INCREASES the value and reach of the Brand plus the Revenues. The claim is: a company attempting this strategy will become very unique and differentiated in the marketplace $-$ thus survive and thrive even. Like Cirqu de Soleil for example.

Statement $2.$ Yet we also learned about Operational Management Excellence. The main idea evolved from Dr Deming's work to a strategy of making the company LEAN by eliminating or reducing any$-$thing$/$activity that creates waste, or does not add clear value. BUT Dr Deming also set the path to market success by CONSTANTLY IMPROVING $[=$ MAXIMIZING$]$ necessary operations & resources of the company. Keeping them IN Control and only spending resources to make an adjustment if it truly is a source of a problem or bottleneck causing the business system to go OUT of Control.

TASK: for each of the nine $(9)$ section blocks of the BMC presented here $-$ place the most appropriate marker labels anywhere inside each of the BMC blocks according to the following instructions: