Question: Please discuss specifically, why market creating innovations create more value in the marketplace than efficiency innovations. What specific barriers inhibit the development of market creating

Please discuss specifically, why market creating innovations create more value in the
marketplace than efficiency innovations. What specific barriers inhibit the development of
market creating innovations? Lastly, how might firms alter their environment to encourage
behaviors that support market creating innovations? 60 pts
Please discuss specifically, why market creating innovations create more value in

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