Please experts , need your help with 3 question

QUESTION 60 1 points The advantage of cable TV as an advertising medium is the phenomenon of zapping and zipping. o its rich production quality. its ability to generalize consumer preferences. its ability to reach relatively specific audiences. the possibility of running ads on several channels. 1 po QUESTION 61 The IMC approach to marketing and campaign planning starts with O determining a tactic the mission statement. sales objectives data analysis the customer 1 points QUESTION 62 The researchers agreed that the results of the study must be free of bias and reflect the true status of the market. In other words, the research should have observability o simplicity validity reliability repeatability