Question: Please help compare Apple and Google using the established financial ratios below. I appreciate help with any of them. I will review! THank you so

Please help compare Apple and Google using the established financial ratios below. I appreciate help with any of them. I will review! THank you so much!

APPLE GOOGLE Interpretation and comparison between the two companies' ratios
Briefly explain what each ratio tells us. Indicate whether a higher or lower ratio is better. Then compare the two companies on this basis. Remember that each ratio below requires a comparison.
Earnings per Share of Common Stock (basic - common) $3.31 $49.59
Current Ratio $143,713 = 1.36 $174,296 = 3.07
$105,392 $56,834
Gross Profit Rate $104,956 = 38.2% $97,618 = 53.5%
$274,515 $182,527
Profit Margin $57,411 = 20.9% $40,269 = 22.1%
$274,515 $182,527
Inventory Turnover $170,143 = 41.7 $26,080 33.4
$4,083 $782
Days in Inventory 365 = 9 365 = 11
41.7 days 33.4 days
Accounts Receivable Turnover $274,515 = 17.0 $182,527 = 5.9
$16,120 $30,930
Average Collection Period 365 = 21 365 = 62
17.0 days 5.9 days
Asset turnover $274,515 = 0.85 $182,527 = 0.61
$323,888 $297,762
Return on Assets (ROA) $57,411 = 17.7% $40,269 = 13.5%
$323,888 $297,762
Debt to assets ratio $105,392 = 73.3% $744,783 = 35.5%
$143,713 $2,095,083
Times-Interest Earned Ratio $69,964 = 24.4 61,914 = 0.5
$2,873 135,000
Dividend Yield $0.81 = 0.6% $0.00 = 0.0%
$134.16 $2,282.75
Return on Common Stockholders' Equity (ROE) 57,411 = 73.7% 60,908 = 28.0%
77,913.00 217,732.00
Free cash flow =

$73,365

=

$42,843

in thousands in thousands
Price-Earnings Ratio $134.16 = 36 $2,282.75 = 39 Apple has a good P/E ratio.
$3.69 $58.70

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