PLEASE HELP

Develop and implement a marketing strategy for your business or a new business venture and include activities in the digital environment. Alternatively, you may develop a marketing strategy for a case study/example business. You need to upload your plan with this assessment

Your plan should be developed to the point where it is ready to be shown to your stakeholders. It can take any form that you wish, but must include how you will:

1. undertake product/ service analysis
2. undertake market research
3. determine the most appropriate marketing mix
4. ensure that the goals and objectives of the marketing plan are in line with the overall business goals
5. Identify activities in the digital environment to be use, including:
   • Identify digital and online marketing tools to be used
   • Identify suitable hardware and digital devices to be used Identify and use various social media platforms to be used.
   • Identify relevant marketing software that could be used
6. establish the most appropriate distribution channel
7. ensure that marketing plans are within your resource capabilities
8. ensure all stakeholders are aware of the role they play in the execution of the plans
9. manage the implementation of the plans effectively
10. monitor the marketing activities
11. analyse actual performance against the plan
12. involve your stakeholders in ongoing evaluation of the plan
13. capture the reaction of your customers
14. identify opportunities for change and improvement