Please help explain this study guide business plan this is a study guide not for grades

Instructions For this group assignment, you will create your own business and develop a presentation in Powerpoint or Prezi. In order to launch a business, one must develop an excellent business plan A business plan outlines your company strategy. It helps organize your ideas and clearly identify your vision. By taking these detailed steps, your company will be ready for success! Throughout the course, you will think through ideas by completing weekly or bi-weekly business plan sections and/or worksheets in class. Each section the group will need to convert into slides for your final presentation. In Week 16 of the semester, your group will present your presentation which will count as 100 points towards your Business Plan grade. Your group will be judged on the quality of your idea, clarity of the idea and presentation, and actual feasibility for your idea. Evaluation Criteria: Refer to Business Plan Challenge Rubric ***This is a competition. The group that earns the most points as a result of the competition will earn additional credit towards their overall course grade (Instructor reserves the right to assign points to course category of choice)*** Throughout the course you will work on the following five sections for the Business Plan Challenge: I. Environmental Analysis II. Business Description III. Business Formation a. Organizational Structure with chart b. Legal Formation IV. Marketing Plan a. Target Market b. Marketing Mix V. Business Costs a. Startup Costs b. Monthly Projections