Question: Please help me find 4 different academic articles that focus on the consumer/buyer behavior issues (positioning, segmentation, attitudes, decision making, reference groups, consumer motivation, target

Please help me find 4 different academic articles that focus on the consumer/buyer behavior issues (positioning, segmentation, attitudes, decision making, reference groups, consumer motivation, target markets or consumer perception) of the company Toyota was facing in 2012 to 2013.

Thank you!

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