Please help with this analysis and add citations at the bottom.

With respect to the Under Armour fitness app business conduct an internal analysis. For this assignment, complete Table 1 below and follow the criteria in the rubric. In addition to the table, answer the following questions: 1. Describe the concept of strategic resource and define each of the VRIN components. Answer: 2. Apply the concept to this area of UA. Identify a strategic resource that is most responsible for their success. Answer: Table - VRIN Components Component Give an example of how this strategic resource creates value for UA's fitness app area Value of strength of component Scale 1 to 10 low to high) Example: it is not very valuable (score 2) but is impossible to substitute (score 10) Valuable Rare Imperfectly imitable Non-substitutable Works cited