Question: Please I need help asap!! Please a reply never used before, Thank you!! Please answer the two questions separately. Select a brand for which you

Please I need help asap!!

Please a reply never used before, Thank you!!

Please answer the two questions separately.

Select a brand for which you feel loyalty. It could be a brand of ketchup, toilet paper, underwear, an engine part, or even a telecommunications provider. Analyze how you became loyal to the brand. Your discussion should include research and scholarly journal references related to market segmentation.

Then go to the company's website and research the brand.

1. What types of targeting strategies has the brand undertaken over the years to maintain and extend its consumer appeal? What type of market segmentation are they using? Who is your target market?

2. In conclusion, explain how the company's research may or may not have helped you better understand why it is loyal to the brand.

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