Please interpret this result.

	Free sample (mean)	10% discount coupon (mean)	Sig. (p value)
Purchase intention of sunscreen face cream	5.5	7.5	.037

a. Consumers will buy more sunscreen face cream when they get 10% discount coupon compared to free sample.

b. Consumers will buy less sunscreen face cream when they get 10% discount coupon compared to free sample.

c. Consumers will buy the same number of sunscreen face cream when they receive free sample or 10% coupon. (i.e. there is no significant different impact between free sample and 10% coupon (not the answer)

d. Consumers will buy more sunscreen face cream when they get free sample compared to 10% coupon.