Question: please original work, What strategy would you recommend for a small-sized company entering a highly segmented market, each segment with a complex set of needs

please original work,

What strategy would you recommend for a small-sized company entering a highly segmented market, each segment with a complex set of needs and spending power?

broad low-cost provider strategy

A broad differentiation strategy:

A focused low-cost strategy

A focused differentiation strategy

A best-cost provider strategy

Imagine that you are the manager of a housekeeping service. Specifically describe how you would use the concepts of (1) scope of the firm, (2) horizontal integration, and (3) vertical integration to build and achieve a competitive advantage over rival housekeeping services.

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