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QUESTION 4 We are considering locating a new computer retail store in town. There are two existing competitor in town, A has a 20,000 sq.ft. store, and B has a 15,000 sq ft. store. Our location will allow us to build a 10,000 sq.ft. store. There are two groups of potential customers, and your research indicates that I = 2. Using the information below, calculate: a) the expected revenues from each customer group b) the total expected revenues c) the market share for our new store Minimum Travel Times between Customer Groups and Store Locations (minutes) Customer Group 1 Customer Group 2 Competitor A Location 30 10 Competitor B Location 20 20 Our New Store 10 30 Market Data: Customer Group Number of Households Annual Expenditures on Computers per Household 1 5000 $1000 2 4000 $2000 QUESTION 4 We are considering locating a new computer retail store in town. There are two existing competitor in town, A has a 20,000 sq.ft. store, and B has a 15,000 sq ft. store. Our location will allow us to build a 10,000 sq.ft. store. There are two groups of potential customers, and your research indicates that I = 2. Using the information below, calculate: a) the expected revenues from each customer group b) the total expected revenues c) the market share for our new store Minimum Travel Times between Customer Groups and Store Locations (minutes) Customer Group 1 Customer Group 2 Competitor A Location 30 10 Competitor B Location 20 20 Our New Store 10 30 Market Data: Customer Group Number of Households Annual Expenditures on Computers per Household 1 5000 $1000 2 4000 $2000