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QUESTION 5 During the market assessment within the marketing plan, marketing me How the brand is performing relative to the category performance? Do we expect to increase the share of the business by attracting na What are creative strategies of competition? All of the above 6 Where does the trade fit in? This question is related to which step in the strategies Determining the best positioning for the brand within its marketing comme Developing a communication strategy based upon the communication objave O Setting a media strategy to deliver the message and satisfy the communication de O Understanding how the target audience makes decision in the category O Selecting the target audience QUESTION 7 Positioning can be defined as O All of the above Displaying your product in the market at appropriate Competing the competitor in a new market segment identifying and defining the market and then QUESTION 8 What statement is true for Recall awareness when the purchase decision is generally me when the brand decision is made prior to This means that on mentioning the category All of the above QUESTION 1 Persuasive advertising includes: Correcting false impressions Building brand preference Building a brand and company imag All of the above