Question: Neo Group Ltd is Singapore's leading event caterer. The company provides customers with end-to-end food and catering solutions. The company has more than 17

Neo Group Ltd is Singapores leading event caterer. The company provides customers with end-to-end food and catering solution 

Neo Group Ltd is Singapore's leading event caterer. The company provides customers with end-to-end food and catering solutions. The company has more than 17 catering brands serving different market segments through extensive menus and services. Neo Garden, for example, is one of the brands that serve parties or gatherings. Customers can go to the company's website, browse through the menus and offerings, submit their choice of food items and beverages, and specify delivery date and details, and make payment. On the event date, the company would deliver the buffets to the event site, set up tables and stools, and collect buffet setup after the event. Customers can even hire the company's staff to serve guests. (a) (b) (c) Evaluate the two (2) types of customer induced variability arising in the operation processes of this company. Give some examples for each type of variability. Which variability plays the major role? (8 marks) What kind of variability to the company's operational processes is introduced by the Covid-19 pandemic? (5 marks) In the OM triangle, which strategy is the best one to deal with the above- mentioned customer induced variabilities? Why aren't the other strategies optimal? (12 marks)

Step by Step Solution

3.46 Rating (146 Votes )

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock

Answer a The two types of customerinduced variability in this companys operation processes are demand variability and mix variability Demand variabili... View full answer

blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!