Question: Please use this case study to answer the following questions: IKEA's International Marketing Strategy in China from the text book crafting and executing strategy (22
Please use this case study to answer the following questions:
"IKEA's International Marketing Strategy in China" from the text book crafting and executing strategy (22 edition)
1. analyze the case study using PESTLE and SWOT Analysis
2. identify the major problems identified in this case study
3. provide recommendations on the problems identified in 2 above
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