please write a proposal

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this is a question paper

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Task PART 1 You work at Good Education, a learning centre in Hong Kong providing education programmes for primary and secondary students. You are now required to complete a proposal on strengthening the bond among the staff in the company. Read the first three sections of the proposal below to understand the context and situation. Proposal Introduction Purpose This proposal recommends measures for team building for the staff in the company. It is hoped that with the implementation of the recommended proposal, the team spirit among staff could be enhanced significantly. Background Good Education is a large learning centre in Hong Kong with over 50 full-time staff members, providing a wide range of education programmes to primary and secondary students. With a rapid expansion of business over the past few years, the company has witnessed a steady increase in the number of programmes and student intake. A talented and high-spirited workforce is one of the key factors for its continued business growth. Despite the promising prospect, a recent survey conducted by the Human Resources Unit reveals that a high percentage of respondents believed that communication between staff members was not very strong. They commented that there was a lack of opportunities where they could know each other better and build up their trust. This has led to weakened team spirit and ineffective collaboration. It has also undermined staff motivation and caused conflicts in the workplace, posing adverse effects on efficiency and company development. In view of these, the management has requested measures to strengthen the bond among the staff so that there will be a more collaborative work culture. Situation Identified It is apparent that there is a pressing need for some remedial measures to promote strong and effective teamwork among the staff. In order to translate this aim into a specific course of action, proposals for improving the team spirit among staff have been made and investigated. P 39 Initial Proposals Three options were initially proposed for immediate investigation: to engage staff in community volunteer work; to organise social activities; and to arrange team games. Investigation Findings 1. Engaging staff in community volunteer work Volunteer work could create a collaborative environment and build a strong bond among staff. This option proposes that staff will form teams to participate in voluntary work, such as visiting elderly homes and tree planting at least once a month. A recent study shows that voluntary work offers a meaningful experience to participants. When they work together for a worthy cause, the staff could develop strong relationships. At the same time, it could provide plenty of opportunities to enhance their communication with each other. However, there may be concerns about staff participation since the volunteering service may take place outside office hours. The coordination and liaison work for volunteering may also add to the workload of the staff. 2. Organising social activities Activities to encourage team spirit do not have to be serious all the time. Social activities could be a good means of strengthening bonds among staff and they could be as simple as having a drink after work, or joining a group cooking class. Social activities would provide a great way for staff to have fun together. It encourages interaction and communication during an activity. Also, it may help the staff to understand each other more when they share in a relaxed atmosphere. However, some activities may not be attractive to staff, so they may not be very willing to join them. In addition, it may be hard to reach consensus on which days work best for the activities. 3. Arranging team games Team games are very good for team building because they require participants to play together as a team. There are a variety of team activities, such as bowling and card games. Teams could be formed for the games and competitions are organised regularly. As revealed in a recent survey, team games will get everyone motivated to work sa team and develop team spirit. Besides, playing team games helps the staff to strengthen their communication and collaboration in an informal and leisure setting. However, team games require a common time for everyone in the team to practise or participate in competitions. Moreover, some staff who may not be physically fit for sports activities may have concerns about such an arrangement. P 419 Task Part 2 Now read the fourth section of the proposal, the Investigation Conclusions, and your supervisor's handwritten notes below. Then, using all of the notes, finish writing the final two sections of the proposal - Recommended Proposal (Implementation; Elaboration on Benefits) and Conclusion - in about 350 words in the Answer Booklet provided. You need to explain why you support the recommended option by discussing its implementation and elaborating on its benefits. To strengthen your arguments for the chosen option, you are highly recommended to expand the given points in the notes with more details other than those stated. Your answer should demonstrate your ability to communicate your message with subtlety, tact and sensitivity, Investigation Conclusions The investigation findings show three possible options to enhance team spirit for staff, all of which have both pros and cons. Selection considerations 1. feasibility attractiveness This is the one. Engaging staff in volunteer work would be an option because it provides opportunities for staff to interact and communicate better with each other in meaningful tasks. However, there are concerns about staff participation and extra liasion work. Organising social activities would be a possible option because the staff can interact and communicate better with each other in a relaxed atmosphere. However, there are concerns about diverse preferences of staff and the difficulty in scheduling the activities. Implementation Implementation plan o HK$100,000 expenses for team games o team games to be organised by May 2022 The proposal of arranging team games is the best option for enhancing team spirit. It will bring a number of benefits to both the company and the staff In addition, concerns about time for activities and staff's worries about participating in sports activities can be easily resolved. Recommended action to make the proposal more appealing o arrange activities that staff like Pros for staff 1. 1 team spirit 2.1 communication and collaboration Measures to address concerns 1. Time for activities o release staff to join activities during office hours Pro for company 1. 1 staff performance (elaborate and explain with reasons] 2. Staff worries o [suggest a solution] P59 Task PART 2 You work at Misaki, a new shopping centre in Kwun Tong. Your supervisor has asked you to complete a proposal for boosting sales. Two weeks ago, you were given the first three sections of the proposal - Introduction, Initial Proposals and Investigation Findings - to read in order to understand the context and situation. NB During the assessment, you are not allowed to read these sections. Now read the fourth section of the proposal, the Investigation Conclusions, and your supervisor's handwritten notes below. Then, using all of the notes, finish writing the final two sections of the proposal - Recommended Proposal (Implementation; Elaboration on Benefits) and Conclusion - in 300-350 words in the Answer Book provided. You need to explain why you support the recommended option by discussing its implementation and elaborating on its benefits. Your answer should demonstrate your ability to communicate your message with subtlety, tact and sensitivity Investigation Conclusions The investigation findings show three possible Selection considerations measures for boosting sales. All of them have both 1. popularity pros and cons. 2. feasibility The proposal of launching a Sales Month would be an option. It will bring an immediate boost in the number of visitors. However, there are great This is the one. concerns about the participation from shops and the workload for the staff. Implementation Hosting an autograph event by K-pop stars would be another possible option as it will attract a large Implementation plan number of shoppers and boost sales figures. Yet, considering the company's concerns about o HK$200,000 set-up & part- managing crowds and difficulties in organising the time staff event, this option would not be advisable. o pop-up stores to be set up in The proposal of setting up pop-up stores is the best June 2019 option to boost the sales because it will bring significant benefits to the shops as well as the shopping centre. In addition, concerns about the Recommended action to make location for the pop-up stores and the workload the proposal more effective for staff can be easily resolved. o send emails to club members promote the event Pros for shops 1 number of shoppers 1 business -Measures to address concerns opportunities all arrangements made by shopping centre 1. Location no preparation required ouse open space near Pro for shopping centre centre's entrance set up 1 media coverage stores (elaborate and explain with reasons) 2. Workload for staff o hire part-time staff help to set up stores o O Page 2 of 2 Recommended Proposal Following the Investigation conclusions, it is recommended that the proposal of setting up pop-up stores be chosen. Among the three options, this one is the best in terms of popularity and feasibility. 1. Implementation To implement the recommended proposal, HK$200,000 will be budgeted for the set-up and hiring part-time staff. Besides, the pop-up stores will be set up in June 2019. To enhance the effectiveness of the recommended proposal, it is suggested that emails be sent to the members of Misaki Club to promote the event. Advertising through email is likely to attract members to come to the event. Regarding the location for the set-up, using the open space near the shopping centre's entrance to set up the stores will be recommended. That location provides a lot of space for the pop-up stores. Besides, customers can see the pop-up stores immediately when they come to the shopping centre. In order to address the concern about the workload of the staff, hiring part-time staff would be a good option. The part-time staff can help with the set-up of the pop-up stores. This will definitely reduce the workload of the staff. 2. Elaboration on benefits Setting up pop-up stores would bring benefits to both the shops and the shopping centre. The details are as follows: Increasing business opportunities Pop-up stores sell different types of products such as handicrafts and tech gadgets. Since these products are very special and exciting, it is very likely that a large number of customers will be attracted. Thus, it will create more business opportunities for all the shops in the shopping centre. Reducing preparation work All the arrangements for the pop-up stores such as setting up and promotion will be made by the shopping centre. This will be good for the shops as they will not need any preparation and benefit from the increase in the number of customers. The shops will certainly support this proposal. Gaining media coverage With pop-up stores offering something special, customers will get very memorable shopping experiences. As social networks are ways to stay in touch with friends, customers would share pictures, their experiences or what the shops offer on social media. This will help the shopping centre to gain more media coverage. Conclusion Overall, among the three proposed ways of boosting sales, the proposal of setting up pop-up stores is the more desirable option. With all above benefits in mind, it is hoped that the management will find the proposal convincing