Porter's Five Forces Analysis

Intensity $(1-$ Threat $($T$)$

low to $5-$high$)$ Opportunity $($O$),$ Both $($B$)$

Comments $(1$ to $2$ sentences to explain the factor, intensity, and designation as $T,O,$ or $B)$

Leverage of suppliers

Superior or lowcost substitute products?

Competition among existing companies?

Openness to new competitors?

Buyers' influence?

Note. Lower intensity of forces is an indication of the potential for above average profits. See Figure $4\mathrm{.}2$ and associated textbook content for additional guidance.

STEEP Analysis

$\backslash$table$[[,\backslash$table$[[$Factor$],[$Names$]],\backslash$table$[[$Threat $($T$),],[$Opportunity$],[($O$),$ Both $($B$)]],\backslash$table$[[$Comments $(1$ to $2$ sentences to$],[$explain the factor, intensity, and$],[$designation as T $,$O$,$ or B$)]]],[1.$ Socio$-$Cultural,$1.,1.,1.],[2.$ Technological,$1.,1.,1.],[3.$ Economic,$1.,1.,1.],[4.$ Ecological,$1.,1.,1.],[($Environmental$),2.,2.,2.],[5.$ Political$-$Legal,$1.,1.,1.],[,2.,2.,2.]]$

Note. List a minimum of two factors for the ecological and political$-$legal STEEP categories. List a minimum of one factor for the socio$-$cultural, technological, and economic STEEP categories. Factors should be sourced from the case. See Figure $4\mathrm{.}3$ and associated textbook content for additional guidance.

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External Factor Analysis Summary $($EFAS$)$

Weight Rating Weighted Comment $(1$ to $2$ sentences to explain factors, Score weights, and$/$or ratings$)$

OpportunitiesNote. See Table $4\mathrm{.}5$ in Chapter $4$ for additional guidance on EFAS.