Question: Positioning a product or brand effectively involves taking four steps, one of which is Multiple Choice 0 deciding whether to keep or delete a product

Positioning a product or brand effectively

Positioning a product or brand effectively involves taking four steps, one of which is Multiple Choice 0 deciding whether to keep or delete a product group or item. 0 deciding which of your competitors would be the most effective partner in a corporate merger. 0 developing a new marketing program that conforms to your leading competitor's offering. 0 identifying market niches that were not previously discovered during the market segmentation process. 0 discovering how target customers rate competing products or brands with respect to important attributes for the class

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