Question: Positioning maps are based on Multiple Choice the actual objective characteristics of products. the potential places where a product may be sold and purchased. customers'
Positioning maps are based on
Multiple Choice
the actual objective characteristics of products.
the potential places where a product may be sold and purchased.
customers' perceptions of products.
the opinions of the marketing managers.
the prices of competing products.
Step by Step Solution
There are 3 Steps involved in it
1 Expert Approved Answer
Step: 1 Unlock
Question Has Been Solved by an Expert!
Get step-by-step solutions from verified subject matter experts
Step: 2 Unlock
Step: 3 Unlock
