My professor asked me this: Choose a new market for your chosen company to enter. Assume
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My professor asked me this:
"Choose a new market for your chosen company to enter.
· Assume you are briefing the company’s CEO as part of the company strategic planning process but focused on the international component."
My company is Stanley Black and Decker (power tools). What markets can they expand into?
Related Book For
International Management Managing Across Borders and Cultures Text and Cases
ISBN: 978-0134376042
9th edition
Authors: Helen Deresky
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