Question: Prepare an (a) issue tree, and, after research and learning, (b) a hypotheses tree based on the following problem statement: (10 points) How can iPhone
Prepare an (a) issue tree, and, after research and learning, (b) a hypotheses tree based on the following problem statement: (10 points)
How can iPhone 14 exceed its growth expectations from iPhone 13 by 10% by leveraging institutional knowledge, market demand sensing, delivery, and customer service levels within 6 months of its launch in September 2022?
Once laying out a MECE tree, brainstorm on prioritizing the branches using a 2x2 matrix with respect to impact and ability to influence and decide on the key levers. (10 points)
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