Prepare EFE and Competitive profile matrix for Hershey Company. Use Mars and Nestle for competitors in the
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Question:
Prepare EFE and Competitive profile matrix for Hershey Company. Use Mars and Nestle for competitors in the CPM.
Using the EFE and CPM data, as well as your own analysis, describe how Hershey is responding to its external environment, including its direct competitors. Make sure to use important details of from your EFE and CPM results and your critical reflections to draw conclusions
Please, include at least one citation.
External Factor Evaluation Example
CPM Example
Related Book For
Accounting Business Reporting for Decision Making
ISBN: 9780730302414
4th edition
Authors: Jacqueline Birt, Keryn Chalmers, Albie Brooks, Suzanne Byrne, Judy Oliver
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