Pressures for local responsiveness may make it difficult to

is the most appropriate strategy when there are substantial differences across nations with regard to consumer tastes and preferences, and where cost pressures are not too intense.

is the most appropriate strategy when the firm simultaneously faces strong pressures for both cost reductions and local responsiveness.

A firm facing low pressures for local responsiveness and few pressures to contain costs might best pursue a$($n$)$

Markets are dynamic, and any firm will face competition. In time, international and localization strategies tend to become less viable, and managers need tc