Question: Prestige pricing is Multiple Choice charging different prices to different buyers for goods of similar grade and quality. setting a high initial price on a

Prestige pricing is

Multiple Choice

  • charging different prices to different buyers for goods of similar grade and quality.

  • setting a high initial price on a new product to appeal immediately to the mass market.

  • setting an above-market price for the product or product class based on a subjective feel for competitors prices.

  • setting prices a few dollars or cents above an even number to indicate quality.

  • setting a high price so that quality- or status-conscious consumers will be attracted to the product and buy it.

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