Question: pring 2 0 2 4 ( i ) After extensively surveying its existing market, a car manufacturer learns that its customers are seeking alternative fuel
pring i
After extensively surveying its existing market, a car manufacturer learns that its customers are seeking alternative fuel vehicles to the conventional gasolinerun cars they currently own. In response to this feedback, the car manufacturer introduced a new vehicle that utilizes hybrid technology. This action correlates with which type of marketing growth strategy?
Multiple Choice
product development
market development
diversification
market penetration
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