Problem $2.$ Adapted from Allenby $(2012)$ Prob. $4\mathrm{.}4.$ p$.122.(5$ points$)$

Assume you are the lead designer for your company. Your marketing department asked you to create a

"sustainable cell phone" for North America $($US and Canada$).$ Write a memorandum $($about half a page$)$ to

your boss explaining how you intend to do that. However, your marketing department would also like to sell

the phone in a developing country in Africa. Write a separate memo but in this case emphasizing the

sustainable qualities you think will be important to a developing country. Use two columns as shown below $-$

one column for the memorandum for North America and the other column for the memorandum for Africa.

$\{$Hint: See the reading from chapter $4$ of Allenby $2012.\}$