Problem Statement Application Discussion 8: Takeaway Grammar/Formatting The student fully understands the purpose and problem of the case study and presents the problem in a clear, one sentence statement. The student shows complete understanding of the chapter and its relation to the case. The student fully discusses the impact of the case on consumer behavior and marketing as a whole. The student also discusses their personal opinion of the case, showing complete understanding of the case and its connection to the course. The paper has no grammar orAPA formatting errors. The student understands the problem presented in the case but does not present the problem in a clear, one sentence statement. The student shows adequate connection between the chapter and the case. The student discusses the impact of the case on consumer behavior and marketing, but fails to provide their opinion and relation to the case and its connection to the course. The paper has 1-2 grammar or formatting errors. BA 301 Case Study Assignment Rubric "mmmm-m The student somewhat understands the problem presented in the case and describes their idea of the problem in one sentence. The student shows some connection between the chapter and the case. The student discusses either the impact of the case on consumer behavior or the impact of the case on marketing but fails to address one or the other. The student also fails to give their opinion, failing to show connection of their thoughts with the case and the course. The paper has 34 grammar or formatting errors. The student does not fully grasp the problem presented in the case and does not clearly write the problem in one sentence. The student lacks detail of the connection between the chapter and the case. The student only discusses their opinion of the case, the student does not address the impact the case has on consumer behavior or marketing. The paper has several formatting and grammar errors. The students problem statement is insufficient and shows little to no understanding of the case. The student does not provide a connection between the chapter and the case. The student lacks detail and discussion into any of the components required in this section. The paper has too many errors to make sense of the content presented. No Submission. No Submission. Case Study Assignment 1 : Transforming the Airport Experience Due: Friday, October 7, 2022, 11:59 PM Analyze the attached Case Study and provide a written submission following the instructions below. You should detail the case in three sections; 1. Problem Statement: State the Problem of the case in one sentence. 2. Application: Discuss how the case study applies to the concepts we have discussed up to this point. 3. Discussion/Takeaway: What impact does this case have on Marketing as a whole? What is your personal opinion ofthe case? B Transforming the Airport Experience by Putting Passengers Firstpdf + June 9 2022, 9:54 AM Submission status