Production era refers to$..$

Question $13$Answer

a$.$

hard selling to the customer, who has greater choice thanks to more competition in the marketplace

b$.$

a strong emphasis on the marketing concept and development of a more comprehensive approach to understanding the customer

c$.$

a looking not only at the customer but expanding marketing efforts to include aspects from the external environment that go beyond a company$$s customers, suppliers, and competitors

d$.$

a focus on manufacturing and production quantity in which customers are meant to choose based on what is most abundantly available