Question: Products and services fall into two broad classes based on the types of consumers that use them. a) Name these two broad classes and describe
Products and services fall into two broad classes based on the types of consumers that use them. a) Name these two broad classes and describe how they are different from each other. [ 2 Marks] b) For each category in (a) above, identify and describe its sub categories. [ 8 Marks] c) Match the following products to any of the Sub categories mentioned in (b) above. Furniture a Rolex watch Tissue Paper Jaguar sports car Brown bread washing machines lawn mowers Life Assurance[ 8 Marks] d) What do industrial supplies and consumer convenience products have in common
Step by Step Solution
There are 3 Steps involved in it
Get step-by-step solutions from verified subject matter experts
