Question: Products such as those created by Applelong dashor Hydrox , Harley - Davidson, Jones Soda, Chick - Fil - A , and Manolo Blahniklong dashcommand
Products such as those created by Applelong dashor Hydrox HarleyDavidson, Jones Soda, ChickFilA and Manolo Blahniklong dashcommand fierce consumer loyalty, devotion, and maybe even worship by consumers. Market researchers call these
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Part
A
emotional oracle effect
B
cult products
C
envy products
D
drive theory
E
inertia brands
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