Question: Profits from Reader: Suppose that if Square sold the reader ( which costs $ 1 0 per unit ) at price s , it would

Profits from Reader: Suppose that if Square sold the reader (which costs $10 per unit) at price s, it would attract B = Meas merchants (assuming they find the usage terms also attractive), where a =0.1 and M =10 million is the potential target market. What is the optimal s to maximize Reader profits?

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