Provide a 4 Ps Analysis,Service Marketing and Internal Marketing about Superfly (a fishing equipment company) cooperation With
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Question:
Provide a 4 Ps Analysis,Service Marketing and Internal Marketing about Superfly (a fishing equipment company) cooperation With Outdoor Sports Organizations.
Price range: What is the price of the events that you are organizing? What are the costs of organizing these?
Product: Superfly's Performance Fly Rod
Place: The place is where outdoor events take place
Promotion: how will you promote the outdoor events?
Service Marketing: Teaching customers how to fly-fish, getting them involved in outdoors activities
Internal Marketing: get employees outside, improve quality of life.
Our goal is: By holding outdoor events and fishing competitions, Superfly will quickly increase its popularity and gain sales in the middle-aged and elderly people market.
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