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$8\mathrm{.}1.$ Introduction to Literature Review

The literature review section of this research study provides an overview of the existing knowledge on digital transformation and its impact on employee roles and performance. The existing literature suggests that digital transformation has a significant impact on various aspects of organizations, including business models, operational processes, consumer experiences, culture, infrastructure, and employees $($Fabri & Fabri, $2019).$ In the context of retail banking, digital transformation is increasingly important as consumers demand more digital services. According to previous research conducted by Dootson et al$,$ Cajetan et al$,$ Remane et al$,$ and El Sawy and Pereira, the impact of digital transformation on employee roles and performance has been explored in various organizational contexts.

$8.2.$ Digital Transformation and Its Impact

Digital transformation is defined as the integration of digital technologies into all areas of an organization, resulting in fundamental changes in how it operates and delivers value to customers. Its impact extends to all aspects of organizations, from reshaping business models to altering operational processes and modifying consumer experiences.

Digital transformation has also been found to have a profound impact on employees within organizations. Studies suggest that digital transformation can significantly enhance employee engagement. By leveraging new digital tools and platforms, employees are enabled to collaborate more effectively, communicate in real$-$time, and have access to essential resources, improving overall work efficiency and productivity.

Further, the use of digital technologies can foster a culture of innovation within organizations, encouraging employees to think creatively and adapt to changing market demands. The skills employees can gain through working with digital technologies are beneficial in today's rapidly digitalizing economy, enhancing their career prospects and overall job satisfaction.

Digital transformation also supports improved communication and collaboration within the organization. Innovative digital tools such as project management software, instant messaging platforms, and video conferencing systems help employees to stay connected, share knowledge and resolve issues efficiently.

Finally, research by Gibbs et al$.$ highlights that digital transformation can impact employees' social perceptions and their overall well$-$being. They suggest that organizations should implement probative change management approaches to support employees in navigating through the transformations effectively.

These studies demonstrate how digital transformation can influence various aspects related to employees, ranging from their roles, skills, communication practices, to their overall job satisfaction and well$-$being.

$8\mathrm{.}3.$ Employee Roles and Digital Transformation

Digital transformation significantly redefines employee roles and responsibilities within organizations. With the integration of new technologies and automation, traditional job functions are being disrupted and replaced by more digitally focused roles. One notable trend is the growing demand for employees with digital literacy skills. As organizations adopt new digital tools and platforms, employees are required to have a certain level of technological proficiency to effectively navigate and utilize these resources. This includes skills such as data analysis, coding, digital marketing, and project management. By acquiring these skills, employees can contribute to the digital transformation process and drive innovation within their respective roles.

Furthermore, as digital transformation promotes a more connected and collaborative work environment, employees are expected to take on more cross$-$functional and interdisciplinary responsibilities. This means that employees are no longer confined to their traditional silos or job descriptions but are encouraged to work across different departments and collaborate with colleagues from diverse backgrounds.

This shift in employee roles not only enhances their own skill sets but also enables organizations to leverage diverse perspectives and expertise, leading to better problem$-$solving and decision$-$making.

Moreover, digital transformation also impacts the communication practices within organizations. With the incorporation of digital tools and platforms, communication becomes more instantaneous and efficient. Employees can now communicate and collaborate in real$-$time, regardless of their physical location. This allows for faster decision$-$making, increased productivity, and greater flexibility in work arrangements, such as remote work or flexible hours.

The advent of digital transformation, particularly within banking, necessitates a significant shift in employee roles and responsibilities. As traditional banking procedures become increasingly automated, many routine tas