Question: Providing proper citation in each regarding services, (a) Define service switching, (b) List and describe the defining characteristics of a service as it is unique

Providing proper citation in each regarding services, (a) Define service switching, (b) List and describe the defining characteristics of a service as it is unique from a good, (c) Discuss the role of customer satisfaction as it relates to customer switching, and (d) Discuss whether switching decisions are typically based on one-factor or multi-factor situations.

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